Reinterpreting the triangle trade in an eco-friendly and fair trade way, the Brittany-based Grain de Sail partners with organic and biodynamic French wine producers to ship the bottles to New York City aboard their carbon-free cargo sailboat. From New York, the boat heads to Central America where it takes on organic coffee and cocoa beans, which will be roasted and produced (respectively) by Grain de Sail’s operation in Brittany.
Grain de Sail’s most recent arrival in Brooklyn’s harbor included 1,200 bottles of “Naïve Wine” from Chateau Maris, a biodynamic producer located in the Languedoc. This is just the latest in a string of Chateau Maris’ sustainable efforts and decarbonized solutions, which became the first winery in all of Europe to become a Certified BCorp.
The partnership between Chateau Maris and Grain de Sail was a natural one (pun intended), since both companies share the same set of values. Equipped with solar panels, an insulated hull and a heat exchange system, the cargo ship is outfitted with the latest and greatest technology to ensure that the boat is ecologically sound and the products are safely transported.
Making the trans-Atlantic voyage in 24 days, Grain de Sail’s reliance on wind power makes the crossing 50x greener than sending the wines by the usual container ship. And, these days, with the backlog of containers in the U.S.’ Port Elizabeth, the producers can actually get their wines into the market faster, despite the lengthier trip (24 days via sailboat vs 5 days via container ship).
“If the wine sucks, the conversation ends.” ~Jacques Herviou
At an event showcasing both the sailboat and Chateau Maris’ “Naïve Wine”, members of the press had the opportunity to meet representatives from both companies, taste the wines and enjoy a beautiful Manhattan sunset.
Back in the day, Jacques Herviou, one of Chateau Maris’ three partners, used to sell high end wine such as Grand Cru Burgundy. But, during his visits to various less developed countries, he saw pollution and other environmental issues that upset him. Returning home, it became hollow to sell luxury products to the rich, sparking his desire to be a part of the solution instead.
In 1996, Jacques made the acquaintance of a New York-based investor, Kevin Parker, who is passionate about sustainability and biodynamic winemaker Robert Eden. The trio purchased the well-regarded Chateau Maris only to discover that they had been sold a lemon of a vineyard.
More specifically, they realized that the soil was completely depleted as a result of years of being poisoned with pesticides, insecticides and fertilizers. Thus, it was incumbent upon them to breath new life back into the soil in order to create a wine with life.
They experimented with various compost piles, treating one with a biodynamic preparation, which they found to be substantially better than the non-treated pile.
They became certified through EcoCert in 2002, by Biodyvin in 2004 and by Demeter in 2008. But, Jacques is quick to note it was a business decision to go biodynamic rather than a romantic or marketing one. As he so eloquently put it, “If the wine sucks, the conversation ends.”
These wines assuredly do NOT suck! Over the course of the evening, we tasted:
–Rose de Nymphe Emue 2021: A pale-hued pink, this rose is similar in style to its neighboring Provence and was crisp and refreshing with lovely fresh fruit.
–Naive 2020: The wine of the hour, having made its maiden voyage on the Grain de Sail, this Grenache-based wine has no added sulfur, yet it is stable and redolent of red fruit, with good acidity and medium body. It fittingly features a label with a drawing by surrealist painter, Henri Rousseau.
–Dynamic 2016: This beautiful Syrah is bold, full-bodied and meaty, yet still elegant with dark fruit and ripe tannins.
Beyond the vineyard, Chateau Maris strives to implement its sustainability efforts throughout the entire process. In this regard, as a certified BCorp, this commitment extends to the company’s governance, environment, community, workers and customers, which has led to its designation as “Best for the World” Environment in both 2017 and 2018. Moreover, Wine Spectator magazine has named it, “One of the 5 most environmentally friendly wineries in the world.” Further efforts include the planting of trees through Trees for Jane as well as donations to ASPAS to restore a wildlife area in the Languedoc and La Maison de l’ Abeille de Cassagnoles to preserve and protect the bee population.
Moreover, they are constantly looking at new ways to reduce their carbon footprint, which is why the partnership with Grain de Sail was such a good fit. Herviou was very pleased with the way that things had gone with the maiden voyage and was excited about Grain de Sail’s newest ship slated for completion in 2024, which will have a much larger shipping capacity. Wishing them all smooth sailing!
