Chianti DOCG is the largest Italian region producing 105,000,000 bottles annually from 2,650 producers with a total of 10,500 hectares planted in the region. However, its landscape is quite fragmented with more than 1,000 Chianti producers owning less than 1 hectare. With the U.S. as a major market for this wine, Chianti is trying to reshape its image in the minds of the American consumer. To that end, Chianti has seen some rebounding as the economy has improved, with significant growth in the over $29.00 sector and smaller gains in the $10.00-$15.00 retail band.

Among its efforts, a trade tasting was held in New York on behalf of Chianti’s Consortio. Welcoming everyone, panel moderator Robin Kelley-O’Connor, set the stage stating that the day’s event was all about “Taking the confusion out of Chianti.” He underscored his point, promising to provide attendees with “clarity.”

Robin then proceeded to go through a Powerpoint presentation, which began with Chianti’s timeline, beginning in 1932 with the first formal demarcation of the area. By 1967, Chianti regulations were updated to establish the region as a DOC and then, in 1984, to promote its status to DOCG. Since 1996, there have been numerous regulation changes, but most of them have been minor as far as the consumer is concerned, i.e. reorganization of the Consorzio.

The presentation also highlighted the historic grape varieties permitted in Chianti – Sangiovese, Canaiolo, Trebbiano and Malvasia, the latter two are white grapes. Among Sangiovese, there are 20 approved clones in total, with C Futuro 1, C Futuro 2, C Futuro 3, and C Futuro 4 being the most used.

The region’s emphasis on clones addresses the climatic and soil differences within the large geographic area. The Consorzio’s President, Giovanni Busi, stressed that the use of clones has significantly improved Chianti’s quality, which ultimately led to the changes in the Chianti “formula” which now permit the use of 100% Sangiovese and mandate a minimum of 70%. However, Busi also stressed that 40% of the vineyards need to be replanted in the next few years to achieve further quality and improve productivity.

Aside from Sangiovese, the balance of the wine may be produced from 30% Tuscan regional varieties (such as Canaiolo), of which a maximum of 10% may be white varieties. This is a big change from the original legislation which required producers to blend with white grapes. A producer looking to incorporate Cabernet Franc or Cabernet Sauvignon in his or her wine is limited to a maximum of 15%.

To achieve the Chianti Superiore DOCG designation, the wines must be produced from lower yields and a slightly higher minimum alcohol level (10.5% for Chianti, 11% for Chianti from the subdistricts and 11.5% for Superiore).

So far, the audience seemed to be following the presentation. Then things got tricky when the conversation turned to the Riserva designation. The regulation was stated as being a minimum of two years of aging from January 1 following the harvest, plus an even higher minimum alcohol level of 12%. But, it was far from clear as to whether and, if so, for how long, the wine must be aged in wood to earn the title of Riserva.

At first we were told 18 months, but later this period was amended to 6 months when we tasted the first wine and there was no mention of oak aging on the tasting sheet. This oversight was attributed to a typo rather than a lack of wood by the producer. Unfortunately, in an attempt to confirm the actual law, neither the Consorzio’s website nor the beautiful brochure distributed at the event included a definitive answer. A brief search on the Internet later on did not yield one either.

After the formal presentation, Robin led the group is a tasting of Chianti Riserva DOCG wines from the 2007 vintage, which is considered to be a good vintage. While there were differences in styles among the wines, they all showed the classic Chianti aromas and flavors of tart red fruit (especially cherry) and leathery notes, with astringency on the palate.